Since its founding in 2002, Groupe Cisolift has grown into one of Canada’s most advanced providers of aerial work platforms. From its base in Quebec, the company has expanded its reach across the country, combining equipment expertise with a strong commitment to service, innovation, and customer success.
“From our beginnings in Quebec, we’ve grown into a national player in the elevation industry, building strong relationships with customers across North America,” says Pascal Leclerc, President. Strategic decisions have fueled that expansion, including a transition to a full-service model, the growth of a mobile fleet, and a company-wide shift toward digital systems. More recently, Cisolift has adopted artificial intelligence to further refine how it manages performance, service, and data.
Digital advancement at Cisolift goes hand in hand with a deep focus on continuous improvement. “Innovation is not just about machines: it’s about how we think,” says Leclerc. The team uses real-time data, diagnostics, and AI-driven platforms to identify inefficiencies and improve operational flow. With technology informing day-to-day decision-making, technicians and service managers are empowered to deliver faster, more reliable outcomes.
Technology is just one part of Cisolift’s response to industry-wide challenges. The aerial equipment sector faces rising costs, staffing constraints, and growing customer expectations. These pressures require both agility and focus. “Cisolift addresses these challenges through digital transformation, operational discipline, and a relentless focus on customer success,” says Leclerc, adding that the company’s tools are designed not only to reduce downtime but to help clients protect their investments and extend the life of their equipment.
Relationships with suppliers and technology providers add strength to the company’s business model. Cisolift places a high value on these strategic partnerships. “They allow us to offer access to reliable, high-performing equipment supported by world-class expertise,” says Leclerc. These alliances enhance service quality while giving customers access to deeper technical knowledge and faster issue resolution.
Cisolift has incorporated electric and low-emission equipment into its fleet and encourages maintenance and refurbishment over replacement as a way to uphold sustainabilty. Cisolift is also evaluating smart technologies that could help monitor and reduce environmental impacts across its operations. “Sustainability isn’t a side project: it’s embedded in our strategy nationwide,” says Leclerc.
Service at Cisolift extends well beyond the initial sale. Equipment is supported throughout its entire lifecycle, and the company stays closely involved through every stage of ownership. “We don’t just sell a piece of equipment, we stay involved in its entire lifecycle,” says Leclerc. “It’s not just service: it’s a partnership that grows over time.” That long-term approach has become a foundation of the company’s business strategy.
Internally, Cisolift has made training a core part of its identity. “Internally, we developed the Cisolift University, a structured platform that supports continuous learning and technical excellence across all departments,” says Leclerc. The program helps ensure consistent quality, equipping employees with the tools they need to perform at a high level across roles and regions. Cisolift supports external users through hands-on instruction and learning modules powered by artificial intelligence. “This dual investment ensures safety, confidence, and a consistent standard of quality across all client interactions,” says Leclerc.
With an established presence across Canada and operations supporting cross-border clients, the company remains focused on geographic expansion. “We’re focused on strengthening our national presence by offering consistent service, smart technology, and proximity-based support to clients across the country,” says Leclerc. While the U.S. market is part of Cisolift’s reach, growth efforts remain concentrated in Canada, where demand for intelligent, responsive solutions continues to rise.
Changing customer expectations are also shaping how Cisolift invests in systems and people. Clients now expect greater speed, transparency, and results. “Clients now expect a seamless, result-driven experience,” says Leclerc. “They want speed, visibility, and service that anticipates rather than reacts.” Cisolift’s digital platforms, including CRM systems, smart dashboards, and mobile interfaces, are designed to deliver real-time insights and proactive support.
Looking ahead, the company has outlined an ambitious but focused roadmap. “My vision is to be the benchmark for integrated lifting solutions in Canada,” says Leclerc. Priorities include launching a private-label product line tailored to Canadian conditions, expanding digital and AI tools, and continuing to evolve the company’s training ecosystem. At the same time, Cisolift is working to strengthen its employer brand and attract the next generation of skilled professionals.
For Leclerc and his team, the goal is clear. “We view artificial intelligence as a strategic enabler, not a replacement for people, but a way to elevate their contribution,” says Leclerc. Automating repetitive tasks opens the door for employees to concentrate on customer relationships, troubleshooting, and innovation. “Complex problem-solving, creativity, and customer experience,” he says, are where people add the most value.
Cisolift’s growth is rooted in a belief that innovation should serve people and that the future of the industry will be defined by the companies that put both technology and trust at the center of their operations. “It’s not about following trends: it’s about building smarter, stronger, more human organizations across Canada,” he says.
For more information, please visit www.cisolift.com
