tracked and the effectiveness of medica-
        
        
          tion could be measured.
        
        
          From this initiative, STI Technologies grew
        
        
          and as the years went on, the company
        
        
          expanded to include multiple applications
        
        
          and programs such as financial reimburse-
        
        
          ment and patient assistance programs.
        
        
          Although STI is headquartered in Halifax,
        
        
          Nova Scotia, the card programs are ac-
        
        
          cepted by pharmacies across the nation.
        
        
          The company has worked with numerous
        
        
          hospitals, provincial governments, phar-
        
        
          maceutical companies and non-profit or-
        
        
          ganizations.
        
        
          “Our products enable access and choice
        
        
          and financial assistance to patients who
        
        
          are participating in the health-care land-
        
        
          scape,” said Tim Gillis, STI’s president and
        
        
          CEO.
        
        
          The organization also serves doctors by
        
        
          bringing awareness of the availability of
        
        
          additional funding options for patients. For
        
        
          example, doctors can initiate patients into
        
        
          suitable therapies, knowing that the treat-
        
        
          ment has been addressed financially. Pa-
        
        
          tients who experience disruptions in cov-
        
        
          erage or even termination regardless of
        
        
          the reason can look to STI programs for
        
        
          the continuation of their treatments. Doc-
        
        
          tors can also expect continuity for a treat-
        
        
          ment that their patient is already on if their
        
        
          patient is enrolled in an STI card program.
        
        
          Furthermore, if a patient is not refilling
        
        
          their prescription, intelligent interven-
        
        
          
            4
          
        
        
          business elite canada
        
        
          H
        
        
          JUNE 2016