Montréal,” says Claudio. “The success of that project validated our ability to deliver high-quality housing and marked the beginning of a new chapter for the company.” The success of Edwin provided the confidence to scale further into the multi-family sector, which has since become one of Bertone’s primary areas of focus. The company’s approach to residential development emphasizes adapting projects to the realities of each market rather than applying a standardized formula. “Our approach has always been to adapt to the markets we operate in and deliver a product that reflects the needs, preferences, and realities of the local demographic,” Michael and Claudio explain. That process involves understanding not only pricing and demographics, but also how residents will interact with the development itself. Bertone says it focuses heavily on livability, efficient layouts, and increasingly, affordability, particularly as housing accessibility challenges continue to intensify across Canada. Industrial development became another major addition to the company’s portfolio in recent years. In 2021, Bertone entered the industrial sector through the development of a 550,000-square-foot distribution centre for Ford Canada in Casselman, 40 JUL 2026 | BUSINESS ELITE CANADA
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