“There were already a handful of apps built
for Shopify when we started,” Maynard
said. These apps were mainly designed
to plug into third-party tools such as ship-
ping companies or accounting software.
“As storeowners and businessmen, we
looked at it differently and started building
tools that would directly impact a store's
bottom line,” Maynard added.
This emic viewpoint allows Bold to pin-
point exactly the needs of digital shop-
keepers, and four years of doing this has
pushed the company to four new offices,
each one bigger than the previous one.
Keeping up with growth has become a sin-
gular challenge for the company. Despite
its rapid growth, the company’s inception
was riddled with the usual troubles faced
“We have a really awesome team here… when we got together, it was a good
match because we had different skill sets…we all have business sense so we had
a strong foundation from day one.”
8
business elite canada
H
JUNE 2016
