MAY/JUNE 2015
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causes, more children are in school than
ever before and an increasing number of
families have access to basic amenities
like clean water. “It’s a child survival rev-
olution and we don’t remember because
bad news travels faster than good,” Mor-
ley said. “We don’t talk about it enough.”
UNICEF Canada focuses on the work that
still needs to be done, and that means con-
tinuing to reduce the number of prevent-
able child deaths, helping to build strong
community health programs, responding
more quickly to emergency situations, and
supporting the next generation of children
in developing countries who finish elemen-
tary school and move on to secondary and
even post-secondary education.
But none of the work can be done with-
out fundraising dollars. UNICEF Canada
receives no funding from the United Na-
tions, relying on the charity and support of
Canadians. “Because so much of our work
is done in other countries on the other side
of world, it’s challenging for Canadians to
see the impact of their work,” Morley said.
“We need to get better — all of us, not
just UNICEF — at showing the progress
that support from Canadians means. It’s
fantastic what can happen (but) it’s difficult
tomake our voice heard.
“UNICEF has been given themandate by
the countries of the world to be the guard-
ian and the protector and the promoter of
children’s rights and that’s a real responsi-
bility. We take it seriously but we need the
support of Canadians, governments, busi-
nesses and other organizations tomake it
happen.”
To learn more about the efforts of UNICEF
Canada, visit
.
